Bakkakkoii is a portmanteau of baka (stupid) and kakkoii (cool), and that pretty much describes exactly this recent commercial for Nissin Cup Noodle. The commercial stars Kanna Hashimoto, a member of idol group Rev. from DVL who recently appeared in the live-action Assassination Classroom film …Read more »
Makoto Shinkai, director of 5 Centimeters Per Second , Children Who Chase Lost Voices and other films with similarly long titles has directed a 30-second commercial promoting a currently under-construction terminal at Vietnam’s No Bai Airport. It’s being built by Japanese firm Taisei, for whom …Read more »
We reported recently most of Japan’s local mascots, aimed at promoting prefectures and towns throughout the country, aren’t really worth their cost, causing the Ministry of Finance to make some serious cuts in mascot budgeting. One exception might be Kumamon, the lovable bear created to …Read more »
Nearing the end of its development cycle, Final Fantasy Type-0 started its life as a cell phone game, and is well on its way to landing on Japanese PSPs. As a result, Square Enix has kicked off the marketing push for its title, starting with …Read more »
Matt Schley
Joseph Luster