Playstation 5 has launched in Japan, but because of the coronavirus, Sony knew it couldn’t celebrate with many people in a closed-in space. So they had their celebration outdoors at the Kanda Shrine, which is both a sacred space and a hotspot for otaku-themed interests.
The shrine is more than a thousand years old, and SoraNews24 explained that at this location “prayers are penned on anime-adorned amulets and electronics receive blessings from Shinto priests.”
Sony put together something of a light show, and people quickly shared the beautiful atmosphere (complete with PS symbolism) online. Sometimes you can see kids running and playing in the light display.
— キッチンDIVE飲食店大学(包丁研技師)【広報活動】 (@DIVE33025982) November 11, 2020
SoraNews24 also translated some of the online reactions from Japanese people:
“Combining the cyber world with Japanese style architecture is so Japanese!”
Wish I could’ve been there to walk through the cyberpunk environment!”
“Kanda Shrine is so cool for collaborating with anime and game giants like this.”
Danica Davidson is the author of the bestselling Manga Art for Beginners with artist Melanie Westin, and its sequel, Manga Art for Intermediates, with professional Japanese mangaka Rena Saiya. Check out her other comics and books at www.danicadavidson.com.