Otaku USA Magazine
Trigger’s Promare Surpasses Billion Yen Mark

Promare Surpasses One Billion Yen MarkPromare is a hit.

The original anime film from the creative team behind Gurren Lagann and Kill la Kill has made over 1 billion yen at the Japanese box office since it opened May 24.

At the current exchange rate, 1 billion yen is $9.4 million.

Earning a billion yen is a significant feat for an anime film not based on a previously-existing property — especially for one not produced by Studio Ghibli.

GKIDS has licensed Promare for theatrical distribution in the US, and will screen the film in September. Here’s how they describe it:

The first feature-length film from the acclaimed studio TRIGGER, creators of the hit series KILL la KILL and Little Witch Academia, and director Hiroyuki Imaishi (GURREN LAGANN, KILL la KILL), Promare uses a bold cel-shaded visual style to tell a blistering action-adventure story, and is the spiritual successor to many of director Imaishi’s former works.

Thirty years has passed since the appearance of the Burnish, a race of flame-wielding mutant beings, who destroyed half of the world with fire. When a new group of aggressive mutants calling themselves Mad Burnish appears, the epic battle between Galo Thymos, a new member of the anti-Burnish rescue team Burning Rescue, and Lio Fotia, the leader of Mad Burnish begins.

Source: Otakomu

Matt Schley

Matt Schley (rhymes with "guy") lives in Tokyo, and has been OUSA's "man in Japan" since 2012. He's also written about anime and Japanese film for the Japan Times, Screen Daily and more.