Danica Davidson
June 1, 2021 
Shinji Takamatsu, the director of Cute High Earth Defense Club LOVE!, posted a series of tweets about how China’s strict censorship rules affect the production of anime. According to him, there are instances where Japan needs more than Japanese viewers to make a profit off anime, and when they go to China to sell their products, they have to do it on a specific schedule.
最近のアニメは、制作期間が長くてどのへんでピークがくるのか予想しづらい。前は放送中が一番忙しかった。全話納品が増えたせいだが、その主な理由は中国の考査で、放送3ヶ月前には考査にかける必要がある。国内でペイするのが難しい状況では海外番販は必須なのだ。
— 高松信司 (@takama2_shinji) May 28, 2021
“Anime these days has a long production period,” he wrote. “It’s difficult to anticipate when it peaks. It used to be busiest during the broadcast. Nowadays there are more cases where all the episodes have to be delivered at once, and the main reason for this is because they have to go through a content check for China. It’s necessary for this check to take place three months before the broadcast. In cases where it’s difficult to be profitable domestically, it’s essential to sell it overseas.
“Yesterday, I had a meeting for a work that we’re aiming to broadcast in fall next year and another one for spring the year after, but isn’t this a strain on the schedule? (sheepish smile)
“If we at the studio are told, ‘Deliver all the episodes three months before the broadcast,’ then we have no choice but to make it according to that deadline. We don’t have the authority to decide how to do business with it.”
Source: ANN
____
Danica Davidson is the author of the bestselling Manga Art for Beginners with artist Melanie Westin, and its sequel, Manga Art for Intermediates, with professional Japanese mangaka Rena Saiya. Check out her other comics and books at www.danicadavidson.com.
Related Posts
