Sword Art Online: Ordinal Scale hits theaters in Japan February 18, and one noodle shop in otaku mecca Akihabara is gearing up for the release by getting a major SAO makeover.
The Akiba branch of Nakau, which specializes in Kyoto-style udon, has been plastered in decals and art celebrating the SAO series.
The tie-up goes beyond visuals, too: Asuna voice actress Haruka Tomatsu is featured on the restaurant’s speakers in the role of “Asuna, as if she’d just become a Nakau employee.” Visitors who order selected items on the menu also receive original cards illustrated for the event.
The Nakau-SAO tie-up lasts until March 14.
Source: Anime Anime