When Sanrio does a collaboration, they don’t mess around. This time Sanrio has hooked up with Toho for a campaign with the My Hero Academia anime, which pairs some of Kohei Horikoshi’s main characters up with Sanrio brand characters ranging from Hello Kitty to Kero Kero Keroppi. The results are, as you might have expected, as cute as all get-out.
More details will be revealed on June 17, but for now you can see a sample of the style that will be adorning collaboration goods when they go on sale in Japan next month.
Izuku Midoriya & Pochacco
Katsuki Bakugo & Bad Badtz-Maru
Ochako Uraraka & My Melody
Tenya Iida & Cinnamoroll
Shoto Todoroki & Tuxedo Sam
Tsuyu Asui & Kero Kero Keroppi
Eijiro Kirishima & We Are Dinosaurs
All Might & Hello Kitty
Shota Aizawa & Chococat
Source: Sanrio press release via Crunchyroll